Yerushalmi for about 20 years, with a background of higher Torah studies, teaching studies, bachelor’s and master’s degrees in chemistry at the Hebrew University, psychodrama studies, psychology and group facilitation.

For the past 8 years he has been managing Jerusalem’s largest Facebook community network, with a community agenda of tolerance and dismantling stereotypes and racism, while leading in-depth group and community processes.

Delivers lectures and workshops in the fields of digital and online communities.

Specializes in advertising and organic marketing on the Facebook network in general and in Jerusalem in particular, using a unique and exclusive technological toolbox that I have developed in recent years.

Expert in characterizing and developing advanced technological automation processes in digital.